What an absolutely stupid thing to do! I suppose he feels it's a necessary sacrifice for the sake of "art." Although it rather reminds me of performance artists who hang themselves up by flesh hooks for the viewing pleasure of others.

It certainly couldn't be for the sake of informing the public, because...well, I mean, who out there *doesn't* know that fast food is bad for you? C'mon, raise your hand! I don't know why he singled out McD's. Greasy food is greasy food. You could get the same results going down to Jolene's Catfish House for supper every night. Them hush puppies is deep fat fried, you know.

I learned about the dangers of fast food decades ago...from Randy Stonehill! LOL!

"American fast food, what a stupid way to die,
American fast food, order me the chili fries..."

http://www.randystonehill.com/bio.html